Bicheno is blessed with many natural attractions, including a mild climate, beaches and superb fishing of almost every type, but has not relied solely upon these. The town offers many activities for tourists, including a scuba diving school, and two vineyards (Freycinet Vineyard and Coombend Estate, south of town). The grave of Tasmanian Aboriginal heroine Waubedebar is in Bicheno.

For those not willing to don scuba gear and venture into the sea themselves, the Sea Life Centre can view marine life up-close at one of several aquariums; several of the species are only found in Tasmanian waters. Out-of-water animals can be found at the Bird Life & Animal Park, which has many different types of waterfowl plus Tasmanian animals such as the Tasmanian devil.

Fairy penguins can be observed on Diamond Island. A guided "penguin tour" is available which provides safe transport to the island and educational information.

A footway, constructed for Australia's bicentennial in 1988, extends from Redbill Point north of Bicheno, to the blowhole at the south. Whalers Lookout provides good views, and in October and November, gorgeous rock orchids native to the east coast.

Immediately north of Bicheno is the Douglas-Apsley National Park. Designated to protect a dry eucalypt forest, this 16,080 ha. park has numerous scenic features, from Heritage Falls to calm water holes. To the south of Bicheno is the Freycinet Peninsula (see separate entry).

Bicheno has one 4-star and seven 3½-star accommodation facilities (RACT rated) plus a youth hostel. Bicheno is approximately two hours drive from both Hobart and Launceston.